When it comes to interpersonal conversations, body language and gestures have an avid and essential role to play. Although they are complimentary to spoken words, they construct the mood, meaning and context of the content used.
In a similar way, the art of selecting the apt typeface plays an equally important role in setting the mood for online, printed or written communication. As the medium changes, so does the usage of relevant typefaces.

Handwriting analysis reveals one's vibes and mannerisms as prevalent during the creation of the document. Similarly, the font face, style, size, color, underline, and borders determine the essence of your communication.

The right font depends on three major factors, the target audience, the matter or text content and the anatomy of the font itself. Also one has to be careful while selecting the font style and font color. They also have a very strong impact on the mood of the document.