Simple. yet powerful video converter from Aiseesoft is the Total Video Converter. Very easy to use, this software has a simple and user-friendly interface which can be learned in minutes. Just drop the video file(s) into the window. choose the profile to which player the video needs to be converted and press the start button. The final output file is stored in the destination folder, ready to be transferred to the portable device. The Aiseesoft Total Video Converter has built-in profiles for different types of video formats and player types. These profiles can be tweaked for one's own preference of video quality with respect to bit rates, frame rates, etc. to cut down the size of the final file. Additionally, one can also tweak the brightness, contrast, saturation and de-interlacing and also trim or crop the video. The conversion of the video is pretty fast, but if you add effects and crop the video size, the process slows down gradually. A downside of the software is that it does not convert multiple files at a single given time.