A victory over the Romans in 279g BC and 280g BC King Pirr said: "Another such victory - and I remain without troops." Now, more than a year after the last attack on the HD-DVD, High Definition Blu-Ray, developed by Sony, came to a Pyrrhic victory. In today's world of digital information is the key to success. The most successful store formats have found the way into homes and cars of consumers use them in different enterprises. Now CD and DVD-ROMs can be found almost anywhere. This device supports Blu-Ray, is still rare. During the battle of formats "Blu-Ray v. HD-DVD monitors all the time lose sight of the fact that, despite an increase in sales of BD-ROM drive, compared with HD-DVD, BD has lost the normal DVD. And now, no definite time to enter the market, BD-ROMs can go on the road and Laserdiscs, too, once the claim to the title "next generation format."

A public opinion poll conducted by the U.S. research company Harris Interactive showed that about 93% of consumers still do not have Blu-Ray player or drive. Moreover, owners of HD-DVD-player turned 11%, one and a half times more than the owners of the device, which supports Blu-Ray. In addition, most users reported that they were confused in the high-definition formats.

While the HD-TV owned by about 47% of the respondents, that is considerably more than a year ago (35%), most users do not consider it necessary to connect to a Blu-Ray-player, as they completely lacking cable TV, Internet -Video and DVD-ROM drive. Milton Ellis (Milton Ellis), vice president and senior consultant Harris Interactive, writes: "Blu-Ray is also facing competition from alternative technologies such as cable, satellite and Internet television. Today, consumers can watch television with high definition content use the Internet to gain access to high definition movies. " Thus, the actual winner in the format war was a computer with Internet access, where if you want you can download almost any movie in high definition, which is confirmed by the results of the survey.

A Blu-Ray still has hoped to expand influence in the market. The company continues to build in Sony Blu-Ray drives in their computers and game consoles, and a gradual decline in the prices of Blu-Ray-drives and external drives can lead to some increase in the popularity of this format. However, given the very modest achievements Blu-Ray for three years of market presence, in this format are the same chances to go on the path of dinosaurs?