The company strictly Intel-strictly told its partners that they are never what not to use the word "cheap" in describing and advertising their nettop-based Atom. The word "cheap" was banned because, according to marketers Intel, "cheap" means "not very high quality." Therefore, Intel strongly recommends that its partner’s nettop called "accessible" and "never say" cheap. "

Intel also claims that nettop are innovative devices that they have a new design that is almost perfect, and that the key features of these devices is their low cost and small size.

So, manufacturers of devices based on Intel processors Atom will not be able to say about these devices that they are cheap, despite the fact that this simple truth. On the other hand, try to resist the powerful marketing machine, Intel ─ not the best choice.