AU Optronics' (AUO) partner in e-reader display is quickly going up production to remain up with quick demand, a corporation spokesperson alleged on today. Demand for e-readers has chosen up so much this year that assembly lines at AUO's partner, SiPix Imaging, are by now running at complete capability, the AUO spokesperson whispered. The corporation is running with AUO to enlarge production as well as subcontract to an AUO factory in Linkou, Taiwan.

AUO, one of the world's leading producer of LCD screens, holds approximately a 30 percent stake in SiPix Imaging, with shares engineering work on e-reader technology as well as screen production with the corporation. The chairman of SiPix, C.T. Liu [CQ], is also the chief technology officer of AUO.

SiPix presently runs 20,000 sheets of mother glass throughout its making lines in Fremont, California, every month, sufficient to make 200,000 6-inch e-reader screens, at 10 screens for each sheet of mother glass. By October, AUO as well as SiPix engineers expect to boost production on that plant to 30,000 sheets of mother glass for each month, for output of up to 300,000 6-inch e-reader screens.

SiPix does not suppose the innovative output to satisfy order for e-reader screens; so it plans to make use of AUO factories in Linkou to run 70,000 extra sheets of mother glass for each month by the middle of next year. The added manufacturing capability will set its whole production at 100,000 sheets of mother glass for each month, or 1 million 6-inch e-reader screens for each month.

In the second half of next year, SiPix's total production must achieve 300,000 sheets of mother glass for each month, comparable to 3-million 6-inch e-reader screens, the AUO spokesperson alleged.

E-reader requires has enlarged this year owed to the status of e-book readers for example Amazon.com's Kindle as well as Sony's Reader Digital Book. The tendency pulled out up steam in Taiwan in June, when the Taiwanese contract manufacturer of Kindle, Prime View International, attains E-ink business of the U.S. in a US$215 million deal.