nVidia, the inventor of the GPU, and mental images, a global leader in rendering technology, recently introduced nVidia RealityServer platform for cloud computing - a powerful combination of graphics processors and software for the transmission of interactive, photo-realistic 3D applications to any Web device - a PC, laptop, netbook or a smartphone. nVidia RealityServer - is the result of almost 40 years of joint work of engineer’s nVidia and mental images. This solution enables developers to implement to create new generation of consumer and corporate 3D Web applications with a high level of photorealistic. Teams of engineers to design cars can safely transmit and display of complex 3D models of cars in different lighting conditions and the environment. Architects and clients can view the designs, otrenderennye with different settings, including day and night. Online shoppers will be able to interactively design the interiors of their homes, rearrange furniture, and try on different tissues in the interior, all in different lighting conditions.

NVidia RealityServer platform consists of a server-based GPU nVidia Tesla RS and software RealityServer of mental images. Used to create photorealistic images take hours and even days, but now this is the first of its kind integrated solution capable of transmitting photorealistic scenes at speeds close to interactive games.

"This is another giant step towards the computation in real time to produce photorealistic images," - said Dan Vivoli, senior vice president of marketing at nVidia. "Mental images uses the concept of parallel computing on the GPU, to provide an interactive photorealistic anywhere and at any time - yesterday it was still science fiction."

Software RealityServer iray uses technology from mental images - the world's first physically accurate rendering model, which is based on the architecture CUDA GPU nVidia to create photorealistic images of high accuracy by simulating the physical nature of the interaction of light with matter. Since ray tracing is one of the most complex computing problems, iray technology takes advantage of parallel computing of the new server Tesla RS.

"Everyone should be able to know the virtual world as well as the present, in 3D", said Rolf Herken, general and technical director of mental images. "RealityServer provides extraordinary and promising opportunities for companies and users, allowing you to work with 3D content in such form and manner that we can only imagine."