Twitter has initiated a new characteristic namely fast Follow that allows it simple to follow anybody via SMS, yet if you don’t contain a Twitter account. To utilize it, you require to do is text follow and username to Twitter’s short code of 40404. As of here, you’ll begin getting all of that user's updates via SMS.

Twitter appears to imagine Fast Follow being used chiefly in promotion. The company support people to, Try it out the next instance you see a Twitter @username at a restaurant or store, on a billboard or on television, or if you hear one mentioned on the radio.”

While its easy feature, it’s an appealing twist that could eventually carry Twitter to the tens of millions of inactive users who irregularly follow tweets from their preferred people or brands but don’t worry to tweet themselves. Basically, the service can merely proceed as a text message-based newsletter of sorts.