According to report user spending more online time communicate with friend on Facebook, then compared to other online sites. The sum of 41.1 million in minutes, or 19% of the time users spend online site Facebook in August 2010, duration than for Google, only 39.8 million minutes, or 9, 6%. Nor is it surprising that this social networking beyond the head. User experience by inviting Facebook users spend more time for this site to publish information of their activities, playing games, or even see the personal information of others.

Google does not have these features, this really only have the search feature. Currently, the Google page is nothing more to retain users, it is only a transit site, rather than a destination. Also note that other sites including Google's Gmail and YouTube are also included in the statistics, but not enough to reach. Interestingly, while Google and Facebook scrambled beyond, then Yahoo again lost favor. In a survey last year, Yahoo reaches 12% of online time of users, while Google and Facebook only reaches 5% per page. According to the survey this year, online time for Yahoo dropped down to 9.1%.