Intel today launched its own App Store. Renee James, Senior Vice President and General of the Intel Software and Services Group Manager gave the keynote the second day of the official launch of the Intel AppUp Center. In Intel AppUp Center found from end users immediately free and paid applications for entertainment, social networking, games and productivity, the screen size is the one optimized for netbooks. Unlike other stores, users can easily first Apps before you buy test which means "Try before you buy".

For the opening of the Intel AppUp Centers are Adobe AIR applications and applications from companies such as Accuweather, Barnes & Noble, Funkitron, Gibson Guitars iWin, Kaplan, KONAMI and Lifetime available. In the future, Sega will also provide applications for the App Store. With the Best Buy retailers, Dixons and Croma, Intel has signed agreements, these companies will store the pre-installed on the products. moreover, plans ASUS also an App Store based on the Intel solution, which will start in October. software developers Renee James turned in her keynote address with the launch of Intel AppUp Developer Programs. The goal is to create through initiatives such as the Intel one million U.S. dollars Development Fund innovative applications for customers and new revenue opportunities for independent developers and software vendors.